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Category: B2C

B2B vs B2C E-commerce Marketing: Key Differences in January 2021

B2B vs B2C E-commerce Marketing: Key Differences in January 2021

B2B vs B2C E-commerce Marketing: Key Differences in January 2021 The worlds of e-commerce and digital marketing are complex and ever-evolving, so sometimes it’s good to go back to basics. The differences between B2B (Business-to-Business) and B2C (Business-to-Customer) e-commerce may seem simple, but there are a lot of subtle differences you need to understand to […]

B2B vs B2C Marketing – Differences Explained

B2B vs B2C Marketing – Differences Explained

B2B vs B2C Marketing – Differences Explained The terminology may sound similar, but B2C and B2B are polar opposites – and understanding the differences between them may just help you figure out how to land a lead by simply deciphering the category they fall into. B2B marketing usually translates to corporate marketing; your marketing material […]