inSyte Podcast Season 2 Episode 4: 4AKid
Our host Nadine Hocter spoke with veteran e-commerce marketer Ally Cohen from 4AKid (among others).
4AKid is a unique online store specialising in child safety products, toys and accessories.
Here’s some of what they discussed:
- 4AKid’s journey from part-time passion project to national business
- Using Google ads to drive sales
- The importance of retargeting for turning traffic into conversions
- Ally’s advice for starting a new business and how to scale up from there
Listen to it now via the player above, or the links below!