inSyte Podcast Season 2 Episode 2: Spaza Store
Our host Nadine Hocter had a great chat with Craig Ludwick from Spaza Store.
Spaza Store specialises in cloth dish covers, a great environmentally friendly alternative to single-use plastic like clingwrap.
Here are some of the things they talked over:
- Finding the right target audience
- Creating a compelling brand story
- Adding value to people’s lives through marketing
- Using Facebook and email marketing to grow a marketing audience
Listen to it now via the player above, or the links below!