Get your free B2B pipeline audit
5-day audit — we map your funnel, score your lead quality, benchmark your B2B SEO/AEO visibility, and identify the 3 highest-leverage fixes.
5-day audit — we map your funnel, score your lead quality, benchmark your B2B SEO/AEO visibility, and identify the 3 highest-leverage fixes. No spam. NDA on request. We respond within 2 minutes. Google Premier Partner 2026 Multiple industry awards Brands served Active retainers SA market experience B2B has the longest sales cycles, the most decision-makers per deal, the highest deal values, and the worst signal-to-noise ratio in lead generation. Most agencies optimise the metrics they can see — form-fills — even when those leads never close. We measure further down the funnel. Lead → SQL → Opportunity → Closed-Won. We feed offline conversion data back to Google and Meta so the algorithms learn to find buyers who actually buy. We use ABM and LinkedIn Ads to reach decision-makers your competitors don’t even know about. Our B2B clients pay us for revenue impact. Not for reports. Three engines that move the pipeline needle — not the impression count. Target named accounts with custom messaging across LinkedIn, Google, programmatic and email. Sales-aligned. Built around your ICP. Rank for high-intent commercial queries (best [your category], top vendors, alternatives to X). Get cited in ChatGPT/Perplexity when buyers research with AI. Offline conversion uploads from your CRM, lifecycle tracking, multi-touch attribution. Smart bidding learns to find buyers who actually buy. Choosing Syte as your B2B marketing agency means working with a team that thinks in pipeline and revenue. Pipeline economics, deal-velocity tracking, sales-cycle modelling. Data over opinion. We report on signed contracts and pipeline value, not MQLs and form-fills. CRM-integrated. Lead-quality scoring tied to your sales team’s reality. Niche personalised campaigns reaching the hardest-to-reach B2B decision-makers. Yes — HubSpot, Salesforce, Pipedrive, Zoho, custom. We integrate offline conversion uploads so Google and Meta learn from sales-stage data, not just form-fills. Typical B2B trajectory: 30 days to dial in lead-quality signals, 60-90 days to see SQL volume lift, 90-180 days to see closed-won impact. Long sales cycles take time — we set the right intermediate KPIs so you can track progress. B2B retainers from R20,000/month given the depth required for ABM and CRM integration. The free audit shows what scope you’d actually need. Yes — sales decks, case studies, lead-routing setup, sales-cadence email templates, deal-stage automation. We see marketing and sales as one funnel. No. Month-to-month. We earn the renewal each month — if pipeline isn’t building, you leave. 5 days. Free. We map your funnel, score your lead quality, benchmark your B2B SEO/AEO visibility, and identify the 3 highest-leverage fixes. No credit card. NDA on request. No sales call until you see your audit. B2B MARKETING AGENCY · SOUTH AFRICA
B2B Marketing That Generates Pipeline — Not Just MQLs.
We measure success in signed contracts and revenue, not form-fills. Account-based marketing, LinkedIn Ads, intent data and SEO/AEO for B2B buyers who research before they buy.
Get your free B2B pipeline audit
Premier
Award
Winning 200+
130+
10+ yrs
Most Agencies Optimise for MQLs. We Optimise for Pipeline.
WHAT WE DO
Pipeline-Focused B2B Marketing
Account-Based Marketing
B2B SEO + AEO
CRM-Aligned Attribution
HOW WE’RE DIFFERENT
B2B Marketing — Generalist Agency vs Syte
What you get
Generalist Agency
Syte B2B
Reports on signed contracts, not MQLs
MQL count
✓ Pipeline + revenue
CRM offline conversion feedback
✗ No
✓ Standard
B2B-specific SEO + AEO
Generic SEO
✓ Buyer-intent focused
ABM + LinkedIn capability
Sometimes
✓ Core service
Google Premier Partner
Sometimes
✓ Premier Partner 2026
Contract length
12 months
✓ Month-to-month
We Are Syte
Analytical
Transparent
Sales-Aligned
Targeting
FAQ
Common B2B Marketing Questions
Do you work with our CRM?
How long does it take to see pipeline impact?
What does it cost?
Do you handle sales enablement?
Do you lock us into a contract?
Stop counting MQLs. Start tracking pipeline.
book your free b2b audit