Shopping & PMax
Feed quality, asset groups and bidding structured around margin per SKU.
01 / E-commerce
Online stores grown on profit, not just ROAS.
Shopping and PMax, Meta catalogue selling, marketplaces, email flows, SEO and CRO — planned as one system with a single revenue number to hit.
The approach
One funnel, one profit number
Most stores run channels as silos: an agency on Google, a freelancer on email, someone's cousin on Instagram. Each reports its own inflated ROAS and the bank balance disagrees with all of them.
We plan acquisition, marketplace, retention and conversion together, and report blended performance against contribution profit so the number on the dashboard matches the number in the business.
Retention gets equal weight to acquisition. Abandoned cart, post-purchase and win-back flows routinely produce a large share of revenue for a fraction of the cost.
What we do
What we run for online stores
Meta catalogue
Prospecting and dynamic remarketing that scales without eating itself.
Marketplaces
Takealot and Makro managed alongside your own store, not against it.
Email & flows
Abandoned cart, post-purchase and win-back automations that print margin.
E-commerce SEO
Category and product page optimisation, plus AEO for AI shopping answers.
CRO
Checkout, PDP and mobile experience testing to lift conversion rate.
130+Active client campaigns
88xBest recorded ROAS on Meta
R42Lowest cost per conversion on Google
48hrResponse time on every enquiry
FAQ
Common questions
Which platforms do you work with?
Shopify, WooCommerce and most major carts. We care more about your data and feed quality than the platform badge.
Do you handle email as well as ads?
Yes. Flows are usually the fastest margin win in an e-commerce account, so we build them early.
How do you report performance?
Blended: total spend against total revenue and contribution profit, reconciled to your store's own numbers rather than platform-reported ROAS.
Talk to us
Tell us your growth target. We'll show you the fastest path to revenue.
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