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BST case study

BST Achieved a 15.81% CTR and 3.59% Conversion Rate Through Google Ads in Just 3 Months.

  • 4.7%↑ Increase in Conversion Rate
  • 225%↑ Increase in CTR
  • 30%↓ Decrease in CPC

BST (Blackstone Tek) is the world’s leading manufacturer of carbon fiber wheels for motorcycles and automobiles, based in the USA. BST’s products are renowned for their superior performance, strength, safety, and sleek aesthetics, offering the lightest and most advanced wheels on the market.

BST partnered with Syte to enhance their online visibility and drive more traffic and conversions through Google Ads. Within three months, BST saw a 15.81% increase in their CTR and a 3.59% conversion rate, significantly boosting their online presence and customer engagement. Using techniques such as single keyword ad groups, A/B testing ad copy, Performance Max campaigns, smart-bidding strategies, and demand generation, Syte helped BST achieve their goals.

How We Did It:

Search Campaigns

Performance Max Campaigns

Smart Bidding Strategies

A/B Testing Ad Copy

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